Building Catering Sales – Home

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Building Catering Sales – Home

Internal CP Marketing

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Finding Leads

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What: Catering is a way to expand the business and serve your food outside the four wall of the restaurant. Building catering sales can be a new stream of revenue and expose your brand to large groups in the nearby community. Why is this important? Many groups need food catered offsite and can’t come into …

Continue reading “Finding Leads”

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Contacting Leads

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Cold Calls: Cold calls can be a little intimidating until you know your “script”. Each restaurant will be a little different, but below is an example. It’s important to speak slowly, be friendly and get as much information as possible. Cold call script example: “Hello, my name is Kathryn and I’m calling from Lola’s Burrito …

Continue reading “Contacting Leads”

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Warm Leads and Booking the Sale/After the Sale

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So by now you’ve got a huge list of leads, you’ve been contacting them in various ways, and now you have a separate list of some that are very interested and could lead to huge orders. But they haven’t quite committed yet. What can you do? Remember, you are competing against many other restaurants in …

Continue reading “Warm Leads and Booking the Sale/After the Sale”